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ArmMap Takes the Hassle Out of Navigating the Mountain

There’s a great, new mapping product on the snow industry market courtesy of the Trailfinder, Inc. corporation.

It’s “ArmMap” product is a solution to the frustration that comes when skiers and snowboarders fumble with the paper version of a trail map or attempt to locate the large scale versions posted on the mountain.

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Board Coverz Graphic in its Approach

One of the most interesting snowsport services is coming from a company called Board Coverz, offering fully customizable graphics for your snowboard or skateboard.

They company’s site is truly innovative, allowing the customer to create and play with a design online before it is submitted. There is also the option to upload an image or drawing right from your computer’s hard drive.

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UGG Jumps Into Snowboard Market with 'Rad Kimono"

From form to function, or a combination of both, UGG is entering the snowsport industry with the Rad Kimono women’s snowboard boot.

UGG, the Australian fashion giant that has taken the industry by storm in recent years, has fashioned the Rad Kimono after its best selling model, the Classic Short Kimono.

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Rome SDS Releases Secret of PureFlex Laces

The link between a snowboarder’s feet and the board is critical at every stage of the riding process; feeling the right amount of control and comfort is paramount to a great ride.

With this in mind, the folks over at Rome Snowboards innovated the lacing process via the new PureFlex Lacing system.

PureFlex, created by the Rome Design Syndicate, allows for variable lace tightness in four different zones on the boot: forefoot, inner cuff, ankle and upper zones.

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Leki Innovates Binding Ski Poles

Innovating upon the standard notion of ski bindings, the Leki Company has invented a binding system for ski poles that optimizes the skiing experience.

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